Online Shopping verse Shopping

Online Shopping verse Shopping

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I work in retail. I am cashier and backup customer service manager, CSM. I deal with customer all the time. The one thing, I notice is that more people going to online shopping. Do I think everyone? No not really. I am going to talk about the differences of them and what makes the customer choice either one.

Online Shopping

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There are several reasons to online shop. I online shop because I live in small town. I am unable to find what I am looking for at a local Wal-Mart. I have friend who do same thing for same reason. Here is a list of reason people say they online shop:

  1. Convenience
  2. Better prices
  3. Variety
  4. Fewer Expenses
  5. Comparison Prices
  6. Crowds
  7. Compulsive Purchase
  8. Discreet purchases

I have friends, who do impulse buys through window online shopping.   I see that more people are turn to that. Even if customer do purchase online that still compare price online. The big trend is starting to be online shopping.

Shopping At A Store

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Do I think there is still who like to go in the store and shop? The answer is yes. My generation and older still like the convenience of going to store and shop. Customer with the right customer service does still like to shop. I have found out that if you are friendly, smile and help the customer. These customers will continue to come back. I have the customer still believe that it is taking away from us if they online shop or even use self-check. They believe everyone deserves a job.

Which One is Better?

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In my opinion, I believe we can benefit from both. Online shopping help people compare prices, find things you can find in store, and buy present for people for someone who is always around. As for shopping in store, it is way to get out and see what you are purchase. The benefit is you get to take home right then. I believe if allow both to work together the companies with both could make a profit.

Summary

I believe this is in everyone opinion of which one is better. I think as marketer we should embrace both. This will help with profit sales of many companies. The more we learn about our customer the better. Here is video of shows benefits of both:

https://youtu.be/Hxum6zAMtoo

Reference:

http://upstreamcommerce.com/blog/2012/02/14/8-reasons-consumer-likes-shop-online

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My First Blog

  • Have you ever wonder what a blog is?

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I know I did not know what a blog was or how to get started. Today we are going to talk on how to start and write your own blog. I am also going to talk about what RSS feed are, Social Network and Symantec Feed. I am also going to talk to you lastly on the step to start a Blog.

  • What is a Blog?
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A Blog is your idea and opinion that is written and published online. It can be on any subject. There are many different reasons to Blog. I read in Jefferson, S., & Tanton, S. (2013). Valuable Content Marketing: How to Make Quality Content the Key to Your Business Success seven reason to Blog.

They are

  1. Spread word about your business and draw people to website
  2. Give customer to keep returning to you site
  3. Build your repletion and lay claim to your territory
  4. Show your human approach side
  5. Help client and customers
  6. Improve you website’s search engine rank
  7. Get better what you do

Just remember not everything is a Blog. It has to idea and information that you can use. Another one to two sentences is not Blog. Plus it also has to be on one subject not many. Here is an example of Blog: http://blog.walmart.com/archive.

  • What is RSS feed and how it is connect to a Blog?
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  • It simple! It is a way to get your Blog and other Blog to you. You can get through email and through website. Social Networks are way can.
  • What is Social Network?
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As a kid we were taught to share, Social Network is about the same concept. It is sharing information through Network. Some examples are Facebook, Twitter, and Tumbler. It helps with business and use for personal information. The Social Network gets information better than commercial out. An example would be Wal-Mart on Facebook.

What is Symantec Feed?

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I have been using Symantec Feed through this whole page already. You wonder how. Let me give an example of external link is Wal-Mart on Facebook. It link that brings you to different website. Internal link brings to the same your website.

  • How to Get A Good Blog?
  • Start With Catchy Headline
  • Get good introduction
  • Small short and sweet Paragraph
  • How I did it

When I did this Blog this was my first. I came up with a catchy headline: My First Blog. I explain what different technique to use to create a good Blog and information that I used and did not know what it was. I already had an account with Word Press but if you do not connect with it. Then I went to create RSS feed, I then added my Blog to it.

  • Summary

I did not know what a Blog was when I started this class. I had to learn what a Blog was first. I also had to learn what are many different ways to do a Blog. In my generation, computer was not used and now they are everywhere. I am glad that I learned and am now making a Blog.